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Thursday, April 8, 2010

Sony launch CyberShot digital camera in India ‘Super wide shot Supermodel’

After a big response from the Indian users last year, Sony has brought a new offer with the launch of CyberShot a new ranger Cameras in Indian market. Last fiscal year the company has sold more than 5.5-lakh cameras and expecting to sell 8-lakh units this year and their aim is to go No 1 position in Indian compact digital camera category with holding 45 percent in the end of the 2010.


During the launching ceremony Sony India Managing director Masaru Tamagawa said, ‘The new cameras effortlessly blend technology with style and give consumers the best photo-imaging experience ever’.

It also will invest Rs 50 crores for marketing and Deepika Padukone will play the role as brand ambassador include Television commercials, print campaigns, outdoor and shop-front display.

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